Why and How to Align Google Ads with Inbound Marketing to maximize growth
Only Proven Strategies, Tactics and Case Studies
Whether you’re a business owner, digital marketer or growth-hacker looking to upskill, this advanced course will benefit you by revealing the behind the scenes of a successful (combined) marketing strategy from outbound to inbound.
During the course, you will get deeper insight on Google ads, keywords and algorithms based on the practical expertise of Nari Hakobian, who is currently employed for Google Ads via a business partner (Teleperformance, Barcelona, Spain). You will know how to make more informed decisions by accessing exclusive case studies geared towards maximizing revenue for leading marketing agencies from the United Kingdom and Ireland.
WHAT YOU WILL LEARN
Spot Top Trends in 2019, Before They Happen + Discover Google new Products & Features
Identify Company Goals to Drive Ongoing ROI+ Align Smart Bidding to Your Marketing Goals
Avoid 4 Key Pitfalls When Going For Automation + Follow 4 Do’s for Boosting Conversion
Keep the 3 Golden Rules of Creative Excellence + Turn Your Visitors Into Returning Customers
Apply Google Ads Proven Strategies to Inbound + Accelerate the Lead Fow to Drive More Sales
Manage campaigns without fear of losing money + Drive higher Marketing ROI the smartest way
Google Ads + Inbound = Better Together
Course duration: 5 hours
Maximum number of participants: 50
Certificates given upon completion of the course
Nari Hakobian is a Digital Marketing Consultant, Business Strategist with 8+ years of International Expertise from outbound to inbound. Currently employed for Google Ads via a business partner, Nari provides Strategic Consulting to 150+ Top-Tier Marketing Agencies and End clients from the UK to France, Switzerland to Spain. She has Acquired Proven Expertise in Designing Multi-channel Strategies for a Multitude of Industries to Reach Business Goals Across 10+ different verticals. Focusing on Conversion Optimization Driven Towards Cost Decrease, Revenue Increase, Nari has developed Successful Go-To-Market Strategies via Paid Search Advertising (Google Ads, Analytics, Tag Manager and Programmatic), Inbound Marketing (HubSpot), Email marketing (MailChimp), PR, Content Marketing, as well as Via Alternative Lead Generation Channels.
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